Product Manager with over 7 years of experience in B2B SaaS and a decade-long background in UX/UI. Lead cross-functional teams, define product strategy, plan roadmaps, and deliver user-centered, market-fit solutions. Develop PRDs and define product requirements, manage the full development lifecycle, and deliver AI-driven products. Engage with stakeholders and make data-driven decisions to optimize products and achieve business goals. Participate in both Discovery and Delivery phases, coordinating designers, analysts, and developers for successful product launches.
Experience Medialogia | Product Manager | Social Media Analytics Systems (B2B, SaaS) | 06/21 — Present
Responsibilities:
Drive strategic planning and execution of a scalable SaaS analytics platform serving thousands of users.
Collaborate closely with engineering, UX/UI, marketing, and customer support teams to deliver valuable features.
Define PRD, business and technical requirements based on customer needs, competitor analysis, and user feedback, while overseeing the quality of UX/UI and the brand’s visual representation.
Lead competitor and user research to prioritize roadmap initiatives, manage backlog, and improve product-market fit.
Apply agile methodologies to optimize development processes and release cycles.
Achievements:
Implemented AI-powered solutions (AI assistant, data summarization, storytelling), reducing manual work by 60%.
Launched influencer ranking product and competitor ad analysis module.
Reduced customer churn by 10% through improved support tools.
Improved key product metrics and enhanced user experience, driving higher retention and customer satisfaction.